The Rapala Countdown Elite is a European Domestic Market lure that brings 80 years of innovation and craftsmanship into an all-new premium balsa wood design. These lures are the next generation of Rapala’s highly popular countdown series and feature the same controlled slow sink that makes them some of the most demanded lures on the market. The all-new Rapala Countdown Elite series takes it up a notch with an all-modern construction for improved casting distance, accuracy, and an appealing flutter action on the drop. The all-new premium colorways feature metallic plating and HD printing, taking Rapala’s classic designs to new heights. Equipped with high-quality black nickel VMC treble hooks, these lures entice bites and hold firm.